90% of electric irons come from China, how can small household appliances tap into the big market?

Why can Chinese small household appliances become popular worldwide?

Firstly, China has economies of scale and a relatively complete industrial system. Although small household appliances have low value, their industrial chain needs to be relatively more complete, and a complete industrial chain requires a huge market to support it. For example, some small countries may only have a few links in a certain industry chain that require international cooperation to complete a product, but China does not need it. In recent years, Chinese enterprises have continuously increased research and development, and the autonomy of the industrial chain has become stronger.

Secondly, as a manufacturing center, China has a agglomeration effect. The author believes that industrial agglomeration is a more advanced stage of the industrial chain, because the longer the industrial chain is stretched, the more uncertainty there will be, and logistics costs, tariffs, or other institutional costs will also increase. For example, in the surrounding areas of Zhejiang, if there is a shortage of parts, they can be delivered immediately by making a phone call. Without a product, as long as we have a mold, we can quickly produce it. This kind of convenience is not available in other countries, so we have a tight industrial chain, or rather an industrial network. In this case, the cooperation between upstream and downstream is very close, and one upstream corresponds to multiple downstream, and one downstream corresponds to multiple upstream. The industrial network has more advantages than the general industrial chain.